Every piece of the Chevron DOERS campaign was made to lead you to another, so we were always creating content. While on set shooting a commercial, we never stopped shooting. If we weren’t shooting a scene, we were shooting behind the scene...or interviewing someone in the scene...or shooting behind the scene of shooting the interview of someone in the scene...or, well, you get the idea. This is just one of the many, many, many DOERS videos we created along the way.
ROLE: Creative Director, Copywriter, Art Director.